Grow TVL, wallets and governance participation. KOLs, incentive campaigns and PR for DeFi protocols, DEXes and yield platforms.
Related case studies
1.8K new supplier wallets for Aave's lending push — Aave was deeply liquid in its core markets but thin across the CIS. A localized education and KOL push sourced 1.8K new supplier wallets and $7.6M in fresh deposits.
1.5K new DAI users for MakerDAO — In volatile regional markets users parked savings in custodial stablecoins. We ran an education-led campaign that positioned DAI's decentralization and savings rate, onboarding new holders and vault users.
1.8K new stETH holders for Lido — ETH holders across the CIS and Europe were leaving ETH idle or cold-staking. A stETH education campaign sourced 1.8K new holders and $8.2M in staking inflows.
1.8K USDY holders and $12M for Ondo — Ondo's tokenized Treasuries were new to Central and Eastern European DeFi treasuries. A credibility-first PR and KOL campaign explained the RWA structure and onboarded 1,800 USDY holders and $12M in yield AUM.
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